by Patrick Lewis | Jan 9, 2025 | Blog
Remember that post-COVID boom we were all promised? The line went something like this “Once the virus has been defeated, the economy will reopen and businesses will come out blinking into the sunlight, to be met by a roaring hurricane of demand.” That may have been...
by Patrick Lewis | Nov 28, 2024 | Blog
Talk to any business or sales leader and ask them what their top 4 challenges are; without exception, sales talent will be there somewhere. It is something that we hear from our clients on a daily basis. As the economy stabilises and companies want to drive growth, we...
by Patrick Lewis | Oct 8, 2024 | Blog
In the era of technology and online presence, companies are becoming more and more dependent on aligning their sales tactics with their content marketing efforts. Historically these two divisions have worked independently; sales concentrated on finalising transactions...
by Patrick Lewis | Oct 1, 2024 | Blog
Sales development is crucial for businesses across various sectors, but some industries stand out due to their high competition, complex buyer journeys, and evolving customer expectations. For companies operating in these industries, having a dedicated sales...
by Patrick Lewis | Sep 27, 2024 | Blog
With decreasing attention spans and constant connectivity everywhere you look, sending cold emails has transformed from a mere numbers game to a thoughtful strategy that requires finesse and skill. Simply blasting out messages and crossing your fingers for a response...